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...... BUILDING A PICTORIAL HISTORY

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1953 - END OF POOLED PETROL

February 1st 1953 saw the end of wartime "Pooled Petrol" regulations in Great Britain and Oil Companies could now market their own brands of Petrol as can be seen through the adverts taken from the Autocar magazine of 1953. Many of the old pre war companies and brands were now gone and during the next 10 years modernisation and evolutionary changes to petrol pumps, globes and brands continued apace with some names disappearing forever as well. The style of advertising had also modernised and perhaps for most people it is the pre war advertising styles that remain the most evocative of all.












Cleveland Petrols - January 1953
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